Operations & Growth Partner - Print · Ecommerce · DTC

Senior operations for print, ecommerce, and DTC brands - without the full-time hire.

Seobal works inside your business to manage vendors, fix execution, and run the systems behind print production, Shopify, and DTC growth - so strategy actually turns into results.

Live Operating Snapshot
Active
Print
Shopify
Paid Media
Retention
SEOBAL
Profit
Reporting
$0M+
Revenue managed or grown
20+ yrs
Operator-led experience
20+ Years in Print & Ecommerce Operations
Grew $8M → $30M+ in One Year for a DTC Print Brand
$240M+ Total Revenue Managed & Grown
Working with US Print, Ecommerce & DTC Brands
Shopify · Print · CRO · Paid Media · Fulfillment
Google Partner, Meta Business Partner, Shopify Partners, Klaviyo Partner, Sendinblue Partner, Mailchimp & Co, HubSpot Solutions Partner, Zoho Partner, Intuit QuickBooks ProAdvisor
PRINT ECOMMERCE SHOPIFY DTC RETENTION CRO FULFILLMENT
Sound Familiar?

Growth is masking operational problems that will eventually catch up to you.

Too many vendors, and no one owns the outcome.
Print production and fulfillment out of sync with sales.
Your Shopify site converts worse than it should.
Paid media spend with no clear line to profit.
Product catalog and listings a mess across channels.
No real reporting - just gut feel and spreadsheets.
Revenue is growing, but margin keeps shrinking.
You're the de facto COO, and you don't have time for it.
What We Run

One operator, every moving part.

We don't hand you a strategy deck and disappear. We take ownership of execution across these areas.

01
Print Management Operations
Order flow, production coordination, and fulfillment accountability across vendors and print partners.
02
Ecommerce Management
Day-to-day ownership of your online store - operations, inventory, and execution.
03
Shopify Operations
Store setup, apps, workflows, and technical upkeep that keep the site running clean.
04
DTC Growth Operations
Coordinating acquisition, retention, and merchandising into one execution plan.
05
CRO & Website Improvement
Testing and fixing what's costing you conversions, page by page.
06
Paid Media Coordination & Vendor Management
We manage your agencies and freelancers so spend maps to profit.
07
Creative & Content Operations
Keeping content production on schedule and aligned with what's converting.
08
Email & Retention Support
Lifecycle programs that turn one-time buyers into repeat revenue.
09
Product Listing & Catalog Management
Clean, accurate, optimized listings - even across 10,000+ SKUs.
10
Reporting, Profitability & Execution Management
Straight numbers on what's working, what's not, and what to do next.
11
MIS & ERP Systems
Building and implementing the systems that give you one source of truth for orders, inventory, and production.
12
AI Automation & Implementation
Deploying AI-driven automation - call handling, workflows, and reporting - so the busywork runs itself.
How We Work

A simple operating rhythm, run consistently.

01
Assess
We audit your operations, vendors, site, and numbers to find what's actually broken.
02
Organize
We build the systems, ownership, and workflows your business is missing.
03
Execute
We run point day to day - managing vendors, projects, and priorities.
04
Report
You get straight numbers on revenue, cost, and profit. No spin.
Who We Help

Built for founders who need execution, not another opinion.

Print Businesses
You need better order flow, fulfillment coordination, and an ecommerce operation that doesn't run on duct tape.
Shopify & DTC Brands
You're growing, but operations haven't caught up. Too many moving parts, not enough ownership.
Founders With Too Many Vendors
Agencies, freelancers, and platforms - with no one accountable for how they perform together.
Teams That Need A Senior Operator
You're not ready for a full-time COO or growth lead, but you need one now.
Why Seobal

Not another agency. An operator inside your business.

Agencies sell you a channel. We take ownership of outcomes across your whole operation - and answer to the same numbers you do.

Typical Agency
Seobal
Sells you a service
Works inside your business
Reports on their own work
Reports on your profitability
One channel, one lane
Owns execution across ops, tech, and growth
Junior account managers
Senior operator, hands on
Retainer regardless of results
Accountable to real numbers
Fortune 500
Enterprise experience
Inc. 500 COO
Operator, not advisor
US + EU Consulting
Cross-market execution
$30M+ Scaled
Print & DTC brand
Led By An Operator

Not an account manager. A hands-on operator with two decades in print and ecommerce.

Before Seobal, our founder worked with Fortune 500 companies, served as COO of an Inc. 500 ecommerce company, consulted for top US and EU brands, and helped scale a niche print and DTC brand past $30M in annual revenue. That operating experience - not agency theory - is what runs your account.

20+ yrs
In print & ecommerce operations
$240M+
Total revenue managed or grown across career
$8M → $30M+
Grown in 12 months for one DTC print brand
10,000+
Product SKUs managed within a single client catalog
Proof, Not Promises

Anonymized by client request. Details shared on a call.

Niche DTC Print Brand
Grew annual revenue from $8M to $30M+ in one year.
Took over vendor management, Shopify operations, and reporting for a growing print and DTC brand - replacing scattered execution with one accountable operator.
Full metrics available under NDA - Book a Strategy Call
US Print Brokerage
Reorganized vendor and fulfillment operations nationally.
Rebuilt order flow and production coordination across a national network of print vendors and fulfillment partners.
Full metrics available under NDA - Book a Strategy Call
Examples Of Recent Work

Illustrative outcomes, shared anonymously.

Client names withheld by request. These reflect the type of work and pace across recent engagements.

Print / Order Automation
A regional print business was losing hours a day to manual order intake. Percy and team mapped the workflow and had a working automation layer live within hours, not weeks.
Print / AI & Systems
A growing print operation was missing orders to unanswered calls and disconnected spreadsheets. We deployed AI call handling and built their in-house ERP from the ground up.
DTC / Email & Retention
A DTC brand's email program was flat. We rebuilt the flows and segmentation, and repeat-purchase revenue moved within weeks.
Ecommerce / Catalog
An 8,000+ SKU catalog was full of duplicate and mismatched listings. We restructured the product database so merchandising and reporting finally matched reality.
Ecommerce / B2B Outreach
A supplier's B2B sales outreach was entirely manual. We built and automated the pipeline so the sales team could focus on closing, not prospecting.
Questions

Before you book

Are you an agency? +
No. Agencies sell you a channel and hand you a report. We work inside your business as an operator, taking ownership of execution across vendors, systems, and results.
Do you work with US-based brands? +
Yes. We work with print, ecommerce, and DTC brands across the US, and structure communication, reporting, and execution around your timezone and schedule.
Do you replace our existing vendors or agencies? +
Usually not. We manage and coordinate the vendors, freelancers, and platforms you already use - so someone is finally accountable for how they perform together.
What size business do you work with? +
Most clients run $1M to $30M+ in annual revenue across print, Shopify, or DTC ecommerce, and are past the point where founder-only execution scales.
How is this different from hiring a full-time COO or Head of Growth? +
You get senior operating experience at a fraction of the cost, with no hiring risk or ramp-up time - starting the week we agree on scope.
What does the engagement actually look like? +
A defined monthly scope built around your priorities - vendor management, ecommerce operations, reporting, and execution - reviewed and adjusted as your business changes.
How fast can we start? +
Most engagements begin within one to two weeks of the strategy call, once we've scoped what needs attention first.
Request Your Audit

Let's fix what's not working.

Answer a few questions about your operation. We'll review before the call so the 30 minutes we spend together are useful, not a sales pitch.

No spam, no drip sequence - just a review ahead of the call.
We turn away businesses that aren't a fit. You'll hear that honestly.
Everything you share is used only to prep for your strategy call.
Prefer to just grab time? Schedule directly on Calendly